Tanqueray groups up with Joe Jonas for a trendy & vibrant content material collection to shine a lightweight on the right summer season ingesting events
Tanqueray, widely-known as one of many world’s most celebrated gin manufacturers, has formally launched Tanqueray Sevilla Orange nationwide simply in time for summer season with a digital media spot that includes pop-culture icon, actor and singer-songwriter, Joe Jonas.
Famend for being on the forefront of projected type tendencies, Joe takes on a brand new forecasting position within the the model’s collection as your not-so-average weatherman bringing folks throughout the nation the Tanqueray Sevilla Orange Climate Report.
At this time’s forecast is “sunshine in a glass” with Tanqueray Sevilla Orange, a superbly vibrant orange flavored gin impressed by the style of Seville oranges and the heat of the Mediterranean, now sweeping the nation.
Tanqueray Sevilla Orange is the right drink to take pleasure in this season and Joe factors to sunnier instances forward by transporting viewers to these supreme days of summer season all through the content material collection – by the pool, at a picnic within the park, or an intimate backyard social gathering at dwelling with buddies.
From an outside ingesting event showcasing buddies by the pool to a summer season’s eve dance social gathering, the pours of Tanqueray Sevilla Orange underscore these moments and convey to life the upcoming summer season of gin. Donning stylish but basic weatherman threads, Joe lets viewers know that every summer season entertaining second is made brighter with “scattered Tanqueray Sevilla Orange in your space” and that the lengthy overdue refreshing vibes are on the best way.
Talking concerning the Tanqueray Sevilla Orange nationwide launch and ‘At this time’s Forecast: Sunshine in a Glass’ content material collection Joe Jonas mentioned, “What an unimaginable alternative to be working with an iconic gin model like Tanqueray to create a singular, vibrant content material collection like ‘At this time’s Forecast: Sunshine in a Glass’ and assist launch Tanqueray Sevilla Orange throughout the nation. For me, having fun with a Tanqueray Sevilla Orange cocktail is really like sipping on ‘sunshine in a glass,’ and I’m excited to point out the world how they will just do that on their very own and with buddies this summer season.”
“Tanqueray Sevilla Orange has shortly turn out to be a go-to for gin-adorers and historically non-gin drinkers alike. The accessible but zesty orange taste profile makes Tanqueray Sevilla Orange completely refreshing-tasting, supreme for a golden completely happy hour, a brunch at dwelling with buddies, or just kicking again and savoring the second,” commented Christina Choi, SVP of Rum, Tequila, Gin at Diageo.
“We’re excited to introduce this scrumptious orange flavored gin forward of the summer season for these informal ingesting events that carry collectively family and friends. The refreshing simplicity of Tanqueray Sevilla Orange with a splash of soda water and a slice of orange makes for the right summer season cocktail – it’s like sunshine in a glass.”
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