Final 12 months, the 2020 Olympics have been meant to assist launch NBC’s new streaming platform, Peacock, however as a substitute, sat the 12 months out as a result of COVID. For an Olympics initially destined to be tied to a streaming service in an on-demand world, it appears caught in a prime-time linear TV world, a class that has been on the decline for years. A Commerce Desk survey originally of the 12 months predicted that 27% of U.S. households would minimize their pay TV subscriptions by the top of the 12 months, which is nearly double the quantity of people that reported slicing the twine in 2020.
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