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OAAA’s Bager talks changing tide for OOH

by All News Admin
June 1, 2021
in Marketing & Advertising
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Throughout the US, authorities and well being entities are launching localized out of house campaigns encouraging people to get their COVID-19 vaccine “as a result of [OOH ads] are exact and efficient in reaching specialised audiences,” writes Anna Bager, President and CEO of Out of House Promoting Affiliation of America. “[O]ur medium is delivering well being messages . . . as a part of the answer,” Bager writes.

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