We could also be doing properly with Covid vaccines within the UK (though PM Boris Johnson is presently telling us it’s the lockdown that has diminished infections – what’s he on?) however the powers-that-be aren’t letting go but.
Now they’re inviting us to check for the dreaded virus twice per week at dwelling. One suspects the nice British public are getting a bit fed up with all of this, it’s as if numerous assembled bossyboots simply can’t let go and go away folks to behave sensibly.
Company MullenLowe, which was the third-biggest by billings within the UK final yr because of the NHS and authorities Covid spending, has normally acquired the tone proper in its pronouncements.
Which it does once more right here; there’s a decidedly world-weary tone and, boy, are we world-weary.
One suspects the Authorities will stick with it with numerous such messages all yr, whether or not there’s Covid round or not. Useful for MullenLowe in fact, not so good for the remainder of us. There’s additionally an advert telling us tips on how to go to the pub if we are able to’t depend as much as six (the pub can.)
MAA inventive scale (the principle one): 7.
Source link
