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Marketing winners and losers for July 30

by All News Admin
July 31, 2021
in Marketing & Advertising
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Variety of the week

0.5%: The decline in U.S. wine gross sales quantity this 12 months projected by commerce publication Shanken Information Day by day, which might finish 27 years of annual beneficial properties.

Quote of the week

“Entrepreneurs shouldn’t be anxious. Entrepreneurs ought to really feel great”—outgoing Procter & Gamble CEO David Taylor talking about incoming CEO Jon Moeller, assuring advertising trade varieties that they shouldn’t be involved though Moeller would be the first P&G CEO by no means to be model supervisor on his manner up the ladder. Enjoyable truth: the model supervisor title was invented at P&G 90 years in the past.

On the transfer

Months after the departure of World Chief Advertising and marketing Officer Ivan Pollard, Common Mills has given Doug Martin, who holds the title of disruptive development officer, the extra function of interim CMO. Martin started his profession within the attire retail trade, together with roles at manufacturers equivalent to Salvatore Ferragamo and Hole Inc.’s Outdated Navy, then joined Common Mills after enterprise college. He was beforehand president of its dairy working unit for 2 years.

As disruptive development officer, Martin’s group consists of new enterprise creation capabilities and the corporate’s 301 Inc. enterprise arm. Common Mills additionally confirmed that Brad Hiranaga, chief model officer for North America, is now not with the corporate.

Contributing: Jessica Wohl



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