Lincoln Financial’s Brand Repositioning Focuses on Consumer Confidence Concerns

The pandemic’s easing within the U.S. is poised to launch pent-up client demand-but a obscure unease can be rising as jitters concerning the financial system change coronavirus issues. Sensing the brand new temper, Lincoln Monetary, an insurance coverage agency shaped in 1905, has launched a branding marketing campaign geared toward lowering the trepidation about cash occupying customers’ minds. The…



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